99 Things you didn’t know about Apple Inc.


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  • Apple didn’t have two founders. It had three. Steve Jobs, Steve Wozniak, and Ronald Wayne.
  • Steve Jobs and Jonathan Ive share the same middle name: “Paul.”
  • Before working at Apple, Jonathan Ive worked for a company called Tangerine.
  • The original Apple 1 computer sold for $666.66.
  • The Apple Store on Fifth Avenue in Manhattan (the cube) is said to be one of the most photographed landmarks in the world.
  • Nine U.S. states don’t have Apple stores: Alaska, Arkansas, Idaho, Montana, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
  • Before co-founding Apple, Steve Jobs worked for Atari.
  • Jonathan Ive has worn the same shirt in every Apple product intro video since 2000.
  • Steve Jobs is a Buddhist.
  • Steve Jobs’ birth father was a Syrian Muslim, Abdulfattah Jandali.
  • Steve Jobs met Steve Wozniak when Jobs was 16 and Wozniak 21.
  • Steve Jobs bought Pixar from George Lucas for $10 million and sold it to Disney for $7.6 billion.
  • Steve Jobs has four children: one son and three daughters.
  • Jonathan Ive has twins.
  • Steve Jobs originally denied he was the father of his first child, Lisa Brennan-Jobs.
  • Steve Jobs sold his apartment in New York City to U2 frontman Bono.
  • In 1998 Steve Jobs let Bill Clinton use his mansion in Woodside, California.
  • Steve Jobs underwent a liver transplant at a hospital in Memphis, Tennessee in 2009.
  • Apple was established on April Fools Day.
  • Apple has more than 35,000 employees worldwide.

Steve Jobs

  • Apple once disposed of 2,700 unsold Lisas in a Utah landfill. The computer originally sold at $10,000 each.
  • Only 30-50 of the original Apple 1 computers still exist, with originals selling for up to $50,000.
  • Apple’s original logo in 1976 featured Isaac Newton sitting under an apple tree.
  • Apple’s current logo was designed by Rob Janoff.
  • First slogan: “Byte into an Apple.”
  • Apple was the first company to introduce the mouse and the trackpad.
  • After being kicked out of Apple, Steve Jobs started an unsuccessful company called NeXT.
  • In 2001, Apple’s stock price was less than $8 per share. In April 2010 the price reached $272.
  • In January 2007, Apple Inc. dropped “Computer” from its corporate name.
  • Apple.com is in the top 50 websites visited worldwide and in the top 30 visited in the United States.
  • Apple wasn’t started in a garage, it was started in a bedroom at 11161 Crist Drive in Los Altos.
  • Steve Jobs and Steve Wozniak both worked together as summer employees at Hewlett-Packard.
  • The longest-lived Apple computer of all time was the Apple IIe, which was on sale for nearly 11 years.
  • Apple didn’t sell a Windows-compatible iPod until nine months after the iPod was introduced.
  • The time shown on all of the devices in pictures on Apple’s website is the same (9:41 a.m. for iOS devices and 10:50 a.m. for Macs). The time is coordinated with when the pictures will be shown during Steve Jobs’ keynote address.
  • Apple once created a stand-alone game console called the Pippin.
  • The famous 1984 Macintosh ad was directed by Ridley Scott, director of Alien and Gladiator.
  • Apple created the Dogcow in 1983. The sound she makes is “Moof!” 
  • Steve Jobs pays himself an annual salary of $1.
  • Steve Jobs’ annual income from Disney shares is $48 million.

iPhone from Apple Inc

  • Despite being one of the biggest companies in the world, Apple’s current board of directors (at six) is among the smallest in the Fortune 500.
  • Former U.S. Vice President Al Gore is on Apple’s board of directors.
  • Steve Jobs was a college drop out.
  • Steve Jobs was awarded the National Medal of Technology from Ronald Reagan.
  • Steve Jobs commonly dons a black long-sleeved mock-turtleneck made by St. Croix, Levi’s 501 blue jeans (he owns more than 100), and New Balance 992 sneakers.
  • In 2008, Bloomberg accidentally published a 2,500 word obituary of Steve Jobs in its news service, leaving blank spaces for his age and cause of death.
  • Steve Jobs traveled to India looking for enlightenment in 1974.
  • Steve Jobs is dyslexic.
  • Steve Jobs said he let snakes loose in his third grade classroom and “exploded bombs.”
  • While Steve Jobs worked at Atari, he was moved to the night shift because he had poor personal hygiene and smelled bad.
  • Steve Jobs and his wife are strict vegans.
  • Apples are Steve Jobs’ favorite food.
  • Steve jobs convinced the president of PepsiCo to work for Apple.
  • During the introduction of the iPhone in 2007, Steve Jobs used the phone to call Starbucks and order 4,000 lattes to go.
  • Steve Jobs has big feet, at size 14.
  • Steve Jobs often parks in Handicap spaces at Apple headquarters.
  • Steve Jobs’ sister, Mona Simpson, is a novelist.
  • Apple is now a $50 billion company.
  • Apple sells 91 percent of $1,000+ PCs.
  • Apple’s idea for the graphical user interface actually came from Xerox.

iPod from Apple

  • John Hodgman, the  PC in the “I’m a Mac” commercials, uses a Mac.
  • Apple has been in the retail store business since 2001.
  • Apple has had six CEOs: Michael Scott, A.C. “Mike” Markkula, John Sculley, Michael Spindler, Gil Amelio and Steve Jobs.
  • Philip W. Schiller, senior vice president of marketing, began but didn’t complete a Ph.D. in English.
  • Steve Jobs was portrayed by Noah Wyle in the film “Pirates of Silicon Valley.”
  • Macs last an average of six years. PCs last an average of four years.
  • The average PC owner spends 50 hours a year troubleshooting. The average Mac owner spends 5 hours a year.
  • Teachers and students using Macs are found to be 44% more productive.
  • When it was first released Steve Jobs gave every Apple employee a free iPhone.
  • Apple began work on a touch-screen tablet before work began on the iPhone. The iPad wasn’t released until three years after the iPhone, however.
  • The iPod’s codename was “Dulcimer.”
  • Gonzo, Jedi, Malibu, Peter Pan, Rosebud, and Yikes! have all been codenames for Macs.
  • The signatures of the Macintosh hardware team were originally engraved inside the computer’s case.
  • Steve Jobs originally considered “Macintosh” to be a code name and wanted to rename the project.
  • Time Magazine considered naming Steve Jobs “Man of the Year” in 1982, even sending a reporter for interviews multiple times, but instead, the magazine named “the computer” the machine of the year.
  • Susan Kare once created a computer icon of Steve Jobs while she worked on the Macintosh team.
  • Anya Major, a discus thrower, threw the sledgehammer at the screen in the famous 1984 commercial.
  • The 1984 ad was originally proposed to be used as a print advertisement in the Wall Street Journal to promote the Apple II.
  • Apple’s Board of Directors hated the 1984 commercial when they saw it but decided to take the risk anyway.

iPad from Apple

  • The very first image shown on the Macintosh was of Disney character Scrooge McDuck.
  • In 2010 Apple’s market cap exceeded Microsoft for the first time since 1989.
  • Apple’s online store began on November 10, 1997.
  • The first Apple retail stores opened in Virginia and California.
  • Apple’s Cupertino campus has six buildings that total 850,000 square feet and was built in 1993.
  • Steve Job’s birthday is February 24, 1955.
  • When he was growing up, Steve Jobs lived on 45th Avenue in San Francisco.
  • In his childhood Steve Jobs swallowed a bottle of ant poison and had to go to the ER.
  • While in high school Steve Jobs and Steve Wozniak made and sold Blue Boxes to get free calls from public telephone systems.
  • In 1972, Steve Jobs and Steve Wozniak took $3 an hour jobs dressed as “Alice in Wonderland” characters at the Westgate Mall in San Jose.
  • At the first Apple Halloween costume party, Steve Jobs dressed up as Jesus Christ.
  • When the first IBM PC debuted, Apple took out an ad in the Wall Street Journal with the words “Welcome, IBM. Seriously.”
  • In 1982 Steve Jobs made Bill Gates and Microsoft promise never to work on any business software that would use a mouse unless it was for Apple.
  • Steve Jobs dated singer Joan Baez.
  • Steve Jobs once stared as President Roosevelt in a war-themed 1984 ad parody called 1944, where Macs start a war with IBM computers.
  • Paul Rand, the creator of the IBM logo, was hired to create the brand identity and logo for NeXT.
  • Steve Jobs and Laurene Powell were married at the Ahwahnee Hotel in Yosemite National Park on March 18.
  • Jonathan Ive’s first piece of work at Apple was the 20th Anniversary Mac.
  • Steve Jobs once sold the King of Spain a NeXT computer at a party, even before it was released.
  • Steve Jobs once tried to get NASA to let him ride the space shuttle.

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